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MBA in Europe – increase in popularity

The dominance of the U.S. business schools is diminishing the more popular European business schools become. A new study by GMAC, which conducts the General Management Admissions Test, shows that 11 per cent of all GMAT score reports went to European business schools in 2009/2010 (July 1, 2009-June 30, 2010), up from a 7.5 per cent share in 2006.

This trend is supported when looking at the Financial Times global ranking. In 1999, 20 of the top 25 schools were still based in the U.S. This year, only 11 of the top 25 business schools are American business schools. European but also Asian business schools fared very well instead, especially the London Business School (UK), Insead (France), IE Business School and Iese Business School (Spain) and Hong Kong University of Science and Technology.

According to the GMAC survey the top five European MBA destinations these days are:

1. UK

The most popular business schools are:

London Business School (LBS)
Judge School of Business at Cambridge University
Said School at Oxford University
Manchester Business School
City University London: Cass Business School
Cranfield School of Management (Bedford)
Imperial College Business School (London) 

2. France

The most popular business schools are:

Insead (Fontainebleau)
HEC (Paris)
Essec (Paris) (known for luxury brand management
EM Lyon (known for entrepreneurship)
Grenoble GSB (known for technology management)

3. Spain

The most popular business schools are:

ESADE (Barcelona)
Iese (Barcelona and Madrid)
IE Business School (Madrid)

4. Netherlands

The most popular business schools are:

Rotterdam School of Management at Erasmus University
Amsterdam Business School
Nyenrode Business Universiteit (Breukelen)

5. Switzerland

The most popular business schools are:

IMD (Lausanne)
St. Gallen University Business School (known for its integrative management approach)
University of Geneva (HEC) (International Organizations MBA - IOMBA)  


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