Experts' Q&A

Where do you see the greatest potential for the future development of the MBA? How do you think the MBA degree as such will evolve in the future?

  • Prof. Dr. Wolfgang Jenewein

    The greatest potential for the future development of the MBA lies in an integrated study approach. Schools will move away from teaching pure content and move towards individualized teaching.

    Prof. Dr. Wolfgang Jenewein, University of St Gallen
  • Prof. Dr. Christian Homburg

    The trend – as also in many other sectors – is progressing to an even higher adaptation of the product to the individual customer needs.

    Prof. Dr. Christian Homburg, Mannheim Business School
  • Torben Juul Andersen

    Effective managers must be able to encourage entrepreneurship, inspire innovative behavior, and facilitate business execution that delivers results.

    Torben Juul Andersen, Copenhagen Business School
  • Rachel Waites

    When there is a lot of uncertainty in the market place and situations arise that have never been faced before, it is essential for managers to use proven frameworks based on fundamentals.

    Rachel Waites, Booth School of Business
  • Jan Henk van der Werff

    A big question is how MBA’s can accommodate the needs of the future generations of leaders and managers.

    Jan Henk van der Werff, Tias Nimbas
  • Univ.Prof. Bodo B. Schlegelmilch

    The topics covered in the various MBA programs not only need to be continuously adapted to current market developments, but also need to focus on future trends.

    Univ.Prof. Bodo B. Schlegelmilch, WU Executive Academy